Intimissimi

Project Case Study

Intimissimi, the renowned lingerie brand, partnered with Spark Lab to launch a captivating Web AR experience as part of their Bra Twist campaign, featuring fashion icon Sarah Jessica Parker. Leveraging the power of the 8th Wall platform, Spark Lab developed an interactive Web AR solution that allowed users to engage with the campaign in a unique and immersive way. By scanning a QR code, customers could access a Web AR experience where they could explore the #BraTwist collection and see Sarah Jessica Parker showcase various styles. This innovative use of Web AR technology not only enhanced user engagement but also demonstrated Intimissimi's commitment to incorporating advanced AR solutions into their marketing strategies, providing a memorable and interactive brand experience. Like to know more? Simply click the "get in touch" button below.