BT

Web AR Customer Service Avatar

BT, a leading telecommunications and broadband provider, aimed to enhance customer service by offering innovative support solutions directly in customers' homes. They partnered with Spark Lab to develop a Web AR solution powered by the 8th Wall platform. This solution featured a customer support avatar that users could access through their mobile devices. The AR avatar provided interactive assistance for resolving simple issues, offering a convenient and engaging way for customers to receive help without needing to contact customer service directly. This project underscored BT's commitment to leveraging advanced technology to improve customer experience and support efficiency. Like to know more? Simply click the "get in touch" button below.