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boohooMAN
Hack Friday Delivery
boohooMAN, a leading online fashion retailer for men, sought an AR experience to support their Hack Friday campaign. boohooMAN ran a poster campaign during Black Friday in multiple countries which invited users to scan a QR code. Once launched the user would then scan the poster to activate the AR. Watching the AR experience then reveals a voucher code that the user can use when making a purchase on the boohooMAN website.
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